TV Idents Motion Graphics Analysis

This TV ident is for a channel called SLAM!Tv and it uses Graphic chains that turn and stop weight in between the "Slam" and "TV", it is a very bright graphic using simple colours. Pretty much everything in this TV ident uses colour rendering and reflects, towards the end the text bounces, this looks good as it is 3D.



This is a custom made TV ident which somebody looks to have made for a side project, but it is very neat and uses a lot of 3D motion, having shadows and reflect as the small objects are moving around the screen. As all the logo and text comes together, there is a shine of light rays, This graphic is very fast paced as there is always something moving until the end and also the background looks to be as it is a water effect as though it is being shown underwater. This is in HD.



This motion graphic turns to a split screen, with different layers in the background move around and as the graphic progresses the foreign text is revealed with a glow, everything seems to reflect and use glowing effects.



This is the TV ident for the children's cartoon channel Boomerang, It takes the audience through a different set of happy scenery, most of the ident is 2D but it has some colour rendering and added extra detail within the graphics to make it look 3D, it uses alot of fast motion of objects throughout and at the end the text is stretched back to how it was at the start and there is also a lot of movement within the different animals that appear on screen, there is also alot of glow within the first scenery where it is in space.